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There were always question marks over which lessons that executives from toy making giant Mattel would learn from the roaring success of Greta Gerwig’s Barbie. Some said it could show the power of giving a top indie filmmaker like Gerwig the budget, time and resources to make a piece of memorable – and at times subversive – cinema which drew on people’s childhood memories. However, it looks like executives have already decided to pick option B: create an intellectual property-driven movie machine, and crank out a film about every toy they can think of to boost profits. Because that’s what people liked about Barbie, right? Mattel wants to create a cinematic universe similar to that of Marvel, following the immense success of its first feature film – and they already have more than a dozen projects in the works. Sign up to our free Indy100 weekly newsletter Products that are already in line to get the Barbie treatment include “Barney”, “Polly Pocket,” and “Hot Wheels”. “Barbie, as a brand, has many different iterations. The product lines of Barbie is a very broad brand. In addition to the main Barbie figure, she has family, she has a lot of elements around in her universe,” Mattel chief executive Ynon Kreiz told Variety. “It’s a very rich universe… It’s a very broad and very elastic brand, in terms of opportunities.” “At the outset, we’re not saying, ‘Okay, let’s think already about movie two and three.’ Let’s get the first one right and make that a success. And if you do that, opportunities open up very quickly, once you establish the first movie as a successful representation of a franchise on the big screen.” “Successful movies lend themselves to more movies,” the CEO added. “Our ambition is to create film franchises.” Robbie Brenner, the Oscar-nominated producer in charge of Mattel’s new film division, said the company was hopeful Barbie would become a box office success, so that it would open the door for franchises like “Masters of the Universe” and “Hot Wheels". “Everybody hopes that when you create a movie that there is going to be a franchise,” Brenner told Variety. “That’s the hope — that it goes on and on and it’s a gift that keeps giving. But, in this day and age, you just want to get the first one right.” Here are the films Mattel wants to make next: Barney Produced by Daniel Kaluuya, the purple dinosaur is going to be made into a live-action movie. Brenner said: I don’t know that it’s necessarily going to be darker. It’s just going to be unique — more of like [Spike Jonze films] Being John Malkovich or an Adaptation." “Any movie that has Barney is not certainly going to be straightforward,” Brenner adds. Referencing the Seth MacFarlane comedies, she quips: “We’re not making Ted. You know what I mean?” The upcoming film will apparently be about “identity and finding who you love and who feels alienated” and “what does it all mean?” Brenner says the film will “be more adult and have adult themes — and sort of be a little bit off-kilter”. Polly Pocket Starring Emily In Paris star Lily Collins, the Polly Pocket dolls will be made into a film directed by Lena Dunham. Brenner said there is already a “great” script, and that Dunham and Collins would be “an amazing collaboration. Lena is so collaborative and rolls up her sleeves and really likes to roll around in notes and listen. She’s incredible”. “Lily is so smart and so specific and so productorial. It’s just been an incredible collaboration, so we are thrilled about it. Hopefully, we’ll be making that at some point in the future.” Hot Wheels This one will be produced by JJ Abrams – because the world needs yet another film about toy racing cars, of course. Abrams has described the adaptation as “grounded and gritty” and said the film will have “real characters that you can relate to, that are three-dimensional, that have emotional journeys”. She added: “Look at any JJ Abrams movie. All of his movies have an incredible story and incredible characters. That was something that was important to him — to make a movie that’s not just going to be fun and exciting, but that has real emotion and real stakes to it.” And plenty more… There is a film about Rock ‘Em Sock ‘Em Robots, starring Vin Diesel, which could be absolutely bizarre, while another doll franchise movie, American Girl, is “in the works”. Magic 8 Ball will “probably be a PG-13 thriller,” Brenner said, while a Masters Of The Universe film about the superhero He-Man could also become reality. Other projects include Thomas The Tank Engine (yep, that’s right folks) and, in a surprise turn, Uno. How corporate executives think a film about the playing card game will turn out is anybody’s guess. But it’s going to happen. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

Alfida Turner revealed, 'Tina Turner sometimes told me, 'You don't want to stay with him. He is going to be like his father''

His brother might be his business partner, but Jake Paul has never been a fan of KSI and it looks like things aren’t changing any time soon. There’s been a long-running feud between the pair for years now, but where did it all start? Essentially, the pair’s resentment of each other stems from the early days of YouTube boxing, when KSI and Jake’s brother Logan Paul emerged as the two biggest figures on the scene. KSI first took on Logan in 2018 which resulted in a draw. Then, he fought Logan again in 2019 and won by split decision. Sign up to our free Indy100 weekly newsletter During that time, the pair were 'frenemies' of sorts and built up anticipation by clashing regularly in a war of words. Since then, they’ve largely buried the hatchet to launch their hugely successful Prime energy drink together. But for Jake, it’s not been so easy to move on and let bygones be bygones – and he still wants to avenge his brother’s loss. Speaking about his feud with KSI on the BS podcast, Jake said: "Logan grabbed me and he was drunk in this sprinter van and I could tell how badly he was emotionally hurting from the loss to KSI. "I was seeing him and he was like drinking from the bottle, whilst I was sitting there sober. He was talking with his friends about the loss and I saw how badly it hurt him. In that same sprinter van ride, he grabbed me by the neck and said 'you have to beat KSI for our family'.” Another point of contention surrounds one of KSI’s previous fights. When considering how KSI will get on against Tommy Fury in their fight in October, Logan told Donagh Corby: “I think Tommy knocks him out in like less than five rounds.” He added: “I mean [KSI] is doing these gimmick WWE fights up until now. Tommy is his first real test, but who knows, he might throw an elbow on Tommy, too.” The comment about the elbow is a reference to KSI’s bout with Joe Fournier which was classified as a “no contest” after the fight after the winning knockout from KSI was ruled to be an illegal elbow strike. In fact, KSI and Logan themselves have been talking up the chances of a fight taking place between them for years now. They’ve been taking potshots at each other on social media. Before the fight between KSI and Fury was signed, he previously took a shot at him and Jake by writing: "What you waiting for @tommytntfury? Sign the damn contract and let me show you the difference between me and that fraud who only wins against retired MMA pensioners." The “MMA pensioners” comment was a reference to his win over former UFC Middleweight Champion Anderson Silva, who was 47 when he fought Paul in 2022. Not one to back down easily, Jake replied: "This clown…tried to fight [Dillon Danis] who has never boxed and put a rehydration clause on him. Fought a 40 year old who hadn’t fought for 3 years and put a rehydration clause on him before elbowing him. Now trying to squeeze Tommy. I elevated Tommy, my son is now worth a lot more than the $1.5M offers you making. Tommy, February we run it back." Hitting out again, KSI responded by claiming Jake’s popularity had fallen dramatically. "We ain’t offering 1.5 million It’s crazy how much your hype has died since you lost. No one cares anymore,” he wrote. KSI has also made it clearly that he just doesn’t like Jake as a person at all, too. As he explained to Ariel Helwani on The MMA Hour in May this year, KSI said: “I don’t know, we’ve kind of just hated each other for so many years. I think there are several reasons, but because I don’t really dwell on it until it’s time, so I don’t really know. “I think it’s ego. It’s one of the ones where he thinks he’s better than me, I think he’s trash… We just don’t see eye to eye. I just think he’s a d***head. I just don’t think he’s a good person. I know he’s got friends, I know he’s got a lot of people that like him, but there’s a lot of people that hate him, and I’m one of them. I just don’t like him. I just don’t like everything about him. And I feel like he also tries to s*** on everything that I have done, or that I have worked hard for. When I look at him I go, ‘Compared to what you’ve done, to me, you are not on my level, but I’m still going to show you.’ Someone who is devoting all their time into boxing, I can still come from all my music tours, all my YouTube videos, all my Sidemen videos, whatever, my Prime, etc., I can come into your realm and still knock you out.” Will we ever get to see a fight between the pair? The way they've been talking about each other over the years, we'd never rule it out. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.