Gwyneth Paltrow poses with look-alike daughter Apple Martin at Goop event
Gwyneth Paltrow is enjoying her summer by spending time with her daughter, Apple Martin, and mom, Blythe Danner.
2023-07-17 06:28
Jake Paul gambling advert banned by watchdog as YouTuber has 'strong appeal to under-18s'
Jake Paul is arguably one of the most well-known influencers in the world right now, but unfortunately for gambling firm Ladbrokes, the YouTuber-turned-boxer’s widespread appeal has landed them in a bit of trouble with the UK’s Advertising Standards Authority (ASA). The independent advertising watchdog, which regulates the advertising industry, enforces rules drawn up by the Committee of Advertising Practice (CAP), which has some pretty strict rules when it comes to gambling ads. In addition to requiring said adverts to be “socially responsible” and “protect children … from being harmed or exploited”, the CAP’s code states marketing communications must not be “likely to be of strong appeal to children or young persons, especially by reflecting or being associated with youth culture”. “They must not include a person or character whose example is likely to be followed by those aged under 18 years or who has a strong appeal to those aged under 18,” it reads. After Ladbrokes shared a promoted tweet in February featuring Paul – following his defeat to Tommy Fury – in which Twitter users were encouraged to vote on “what’s next for Jake Paul”, a single complaint was made to the ASA as to whether it may be in breach of the Code. Responding to the ASA’s enquiries, the betting company noted the advert contained no calls to action, promotions or links back to its website – and was “age-gated” so only users who had confirmed their age as being over 18 could see it. Sign up to our free Indy100 weekly newsletter The ad was specifically targeted at users aged 25 and over, receiving close to 16,500 impressions with just over 47 per cent of these being from individuals aged between 20 and 29 years. Ladbrokes also cited demographics for Paul’s following across several social media platforms, showing that the percentage of users aged between 13 and 17 years old was below 20 per cent on Instagram, YouTube and TikTok. On Twitter, zero per cent of his followers were reportedly registered as being under 18. The company also directed ASA to the watchdog’s own guidance on “protecting under-18s” from advertising about gambling and lotteries, in which it states “sports like … boxing … are more adult-oriented and unlikely to be of inherent ‘strong’ appeal” to children and young people. Zing. However, in a decision which saw the regulator uphold the complaint against Ladbrokes, the ASA ruled there was still a responsibility to comply with the rule about not appealing to under-18s because the advert “appeared in a medium where under-18s could not be entirely excluded from the audience”. It continued: “CAP guidance stated that sportspeople involved in clearly adult-oriented sports who were ‘notable’ stars with significant social media and general profiles which made them well-known to under-18s were considered moderate risk in terms of how likely they were to be of strong appeal to under-18s. “We also considered that Jake Paul would primarily be known for making YouTube videos and that he had a large social media following. We acknowledged that he had within the last few years turned to boxing. “However, because of his career on YouTube, we considered that he had a high profile within the sport and was well known outside of the sport and social media.” Although they noted Paul had no followers aged under 18 on Twitter, where the ad was located, the ASA concluded the content creator was still of “inherent strong appeal” to under-18s because “such large numbers” of his followers were in that demographic. They also mentioned Paul’s appearance on the Disney Channel series Bizaardvark between 2016 and 2018 about two teenagers, with the target audience for the show likely to be “around the same age”. As such, they found Paul still had a “strong appeal” to under-18s and that Ladbroke’s advert was “irresponsible”. Not the first time Paul and “irresponsible” have appeared in the same sentence, to be honest… Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-07-05 07:21
Why is Britney Spears' family worried? Singer living alone as her 'support system falls off a cliff' after Sam Asghari split
Britney Spears is once again estranged from her family amid her split from Sam Asghari
2023-08-17 21:19
Elon Musk called out by Princess Bride actor after quoting beloved movie
Mandy Patinkin, known for playing swordsman Inigo Montoya in the 1987 film The Princess Bride, has mocked Twitter CEO Elon Musk for quoting one of Montoya’s famous lines. In an interview with CNBC Musk was asked about his controversial and sometimes false comments made on Twitter. Musk told interviewer David Faber: ‘You know, I’m reminded of. There’s a scene in The Princess Bride - great movie - where he confronts the person who killed his father and he says, ‘Offer me money, offer me power, I don’t care.’’ ‘So you just don’t care?’ Faber followed up. ‘I‘ll say what I want to say and if the consequence of that is losing money, so be it,’ Musk replied. Sign up to our free Indy100 weekly newsletter The question was asked specifically in relation to Musk’s remarks often resulting in a loss of advertising revenue. In response to Musk’s comment, Patinkin quote tweeted a clip of the interview, writing: ‘I do not think it means what you think it means.’ Fans loved Patinkin’s comment: Some even pointed out that Musk got the quote wrong, emphasising his lack of understanding of the movie. Patinkin has not shied away from speaking up in recent weeks. He was seen picketing outside Warner Bros Discovery’s offices amongst other writers for the ongoing WGA strike amongst TV and film writers. He held a sign referencing another iconic quote from The Princess Bride, Reading ‘you killed residuals prepare to pay!’ Of course referring to the line, ‘hello, my name is Inigo Montoya. You killed my father. Prepare to die.’ Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.
2023-05-18 19:25
Alicia Vikander's dating history: From link-up rumors with Alexander Skarsgard to marrying Michael Fassbender
Alicia Vikander married Michael Fassbender in October 2017, and they now have a son, Mark, who was born in 2021
2023-05-22 11:47
Greta Gerwig compares Barbie to disco
Director Greta Gerwig has compared her ‘Barbie’ movie to disco music.
2023-06-04 15:30
Utah law requiring age verification for porn sites remains in effect after judge tosses lawsuit
A Utah law requiring adult websites to verify the age of their users will remain in effect after a federal judge dismissed a lawsuit challenging its constitutionality
2023-08-02 08:50
Jake Paul and Ariel Helwani rebuff $8M fight pay claim for Francis Ngannou, take dig at 'Twitter geniuses' for spreading rumors
Jake Paul and Ariel Helwani deny reports about Francis Ngannou receiving an $8 million payoff for a potential fight against Tyson Fury
2023-07-15 16:22
'He's a gross degenerate': Fans beg Taylor Swift to dump Matty Healy as his 'torture porn' comments resurface
Taylor Swift was slammed for dating Matty Healy who admittedly masturbated to porn showing 'brutalized' women
2023-05-17 15:27
Taylor Swift drops live version and remix of Cruel Summer
Taylor Swift has treated fans to the live version and a brand new remix of 'Cruel Summer'.
2023-10-19 17:18
How tall is Doja Cat? 'Streets' rapper is known to flaunt her height by wearing high heels
Hip-hop singer Doja Cat's height, slender body shape, and toned legs contribute to her commanding presence on stage
2023-09-09 19:26
Why did Miranda Lambert stop her concert midway? Irked concertgoers blast singer for being 'rude'
'Maybe she should have asked that fans not take pictures during this song. Make it a general statement,' a person tweeted in response to the incident
2023-07-18 18:29
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