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How hip-hop went from being shunned by big business to multimillion-dollar collabs
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How hip-hop went from being shunned by big business to multimillion-dollar collabs

2023-08-09 18:18
The signs of hip-hop’s influence are now everywhere from Pharrell Williams becoming Louis Vuitton’s men’s creative director to billion-dollar brands like Dr. Dre’s Beats headphones and retail mainstays like Diddy’s Sean John and the Rocawear line started by Jay-Z
How hip-hop went from being shunned by big business to multimillion-dollar collabs
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